Meet Coach Jake

Your Coach, Not Just a Competitor

Jake Abel has been coaching everyday Aussies since 2011. He's one of the most experienced trainers in the country and a true OG in the fitness game. While his background includes five state titles, two Australian titles, two world titles, and four pro cards in natural bodybuilding his real passion lies in helping everyday people transform their lives through coaching, not just compete on stage. He’s also a proud dad, which gives him even more perspective when it comes to helping busy parents balance life and fitness.

Real Coaching, Real Results

Jake founded Team Abel Fit to offer a coaching experience built on education, accountability, and real results. He’s helped more than 1,000 clients from beginners to professional athletes reach their goals through personalised, sustainable strategies. Whether you’re chasing aesthetic goals, strength, or a lifestyle overhaul, Jake meets you where you're at and helps you level up.

Not Just Training Education & Empowerment

Jake doesn’t just tell you what to do he teaches you why it matters. His mission is to empower clients with the knowledge and confidence to own their fitness journey for life. From competition prep to building healthy habits, Jake blends structure with sustainable change that sticks.

A Trusted Voice in Fitness

With over 700,000 followers across TikTok, YouTube, and Instagram, Jake’s built a community around honesty, growth, and progress. He’s traveled the world with Cellucor and MuscleTech as a speaker and competitor, and made it to the semi-finals of Australian Ninja Warrior proof that his training delivers functional, real-world results.

Rooted in Torquay, Built for You

As Co-founder of Grunt HQ and Grunt Nutrition, Jake brings his expertise to our local fitness hub in Torquay a place he’s proudly called home for over a decade. His goal? To make elite-level coaching accessible to busy families, athletes, and everyday people in our community.